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Fragrance Basic Information
Lattafa Khamrah Waha is a unisex Eau de Parfum from Lattafa Perfumes, launched in 2026 as a fresh new direction within the popular Khamrah line. The perfumer behind this fragrance is Jordi Fernández.
Unlike the original Khamrah and Khamrah Qahwa, which are known for warm gourmand sweetness, spice, dates, praline, coffee, and vanilla depth, Khamrah Waha moves into a fresher and more modern space. It keeps the recognizable richness of the Khamrah family, but adds citrus brightness, cucumber freshness, sea salt, aromatic herbs, soft iris, vanilla, musk, and amber-woody warmth.
The scent direction is aromatic aquatic, citrus, salty, fresh spicy, musky, vanilla, and woody. It feels like desert heat meeting a cool oasis breeze — refreshing, clean, slightly creamy, and still warm enough to feel like a Lattafa fragrance.

Fragrance Notes Structure
Top Notes: Bergamot, Juniper, Yuzu, Ginger
Khamrah Waha opens with a sparkling citrus-aromatic freshness. Bergamot and yuzu bring a bright, juicy lift, juniper adds a crisp green aromatic edge, and ginger gives the opening a clean spicy energy. The first impression feels refreshing, modern, and much lighter than the original Khamrah style.
Middle Notes: Iris, Cucumber, Sage, Sea Salt Accord
The heart is where Khamrah Waha becomes more unique. Cucumber gives it a watery cooling effect, sea salt adds mineral freshness, sage brings aromatic clarity, and iris gives a smooth powdery elegance. This creates an oasis-like feeling — clean, airy, slightly salty, and more refined than a simple aquatic cologne.
Base Notes: Akigalawood, Tonka Bean, Vanilla, Musk, Ambrofix
The dry-down brings back warmth and depth. Vanilla and tonka bean soften the freshness with gentle sweetness, musk keeps the scent clean and diffusive, while Akigalawood and Ambrofix give the fragrance a modern amber-woody structure. The finish feels fresh but not thin, creamy but not heavy.
Overall scent feeling:
Lattafa Khamrah Waha smells like bright yuzu, bergamot, crisp juniper, ginger, cucumber water, sea salt, sage, powdery iris, soft vanilla, musk, tonka, and modern amber woods.
Overseas Market Price & Customer Feedback
On Lattafa’s official UAE site, Khamrah Waha 100ml is listed at AED 185. On Lattafa USA, the 100ml bottle is listed at $49.99. Amazon has already shown product listings for Khamrah Waha with the full note structure, which suggests early U.S. marketplace visibility. Because it is new, marketplace pricing may still fluctuate as supply becomes more stable.
Early overseas fragrance interest focuses on the contrast between the Khamrah name and the new fresh aquatic direction. Common discussion keywords include fresh, aquatic, citrus, cucumber, sea salt, aromatic, clean, modern, vanilla, musky, and different from the original Khamrah. Some customers may expect the warm gourmand DNA of classic Khamrah, so retailers should explain clearly that Waha is fresher, saltier, and more aromatic.
Market takeaway:
Khamrah Waha is strongest when positioned as a fresh oasis-style extension of the Khamrah line. For U.S. retailers and wholesale buyers, its value is the Khamrah name recognition, new-release curiosity, unisex appeal, fresh aquatic wearability, and a scent profile that can attract customers who want Lattafa quality but prefer something cleaner and more refreshing than heavy gourmands or oud perfumes.

Why Should Lattafa Khamrah Waha Be on Your Shelf?
1. It expands the Khamrah line into a fresher category.
Khamrah is already one of Lattafa’s most recognizable names. Waha gives that successful line a different direction: citrus, cucumber, sea salt, herbs, vanilla, musk, and modern woods. This makes it easier for retailers to offer customers a fresh alternative within a familiar product family.
2. It fits warm-weather and daily-wear demand.
Many U.S. customers want fragrances that feel clean, fresh, and wearable for daytime. Khamrah Waha is easier to recommend for spring, summer, office, gym bags, casual wear, and daily routines than heavier sweet or oud-based fragrances.
3. It is more approachable for new Arabic perfume buyers.
Some customers are curious about Middle Eastern perfumes but may feel intimidated by strong oud, dense spices, or heavy gourmand sweetness. Waha gives them a lighter entry point while still keeping enough vanilla, musk, tonka, and amber-woody depth to feel premium.
4. It has strong unisex shelf flexibility.
The citrus, cucumber, sea salt, sage, musk, and vanilla structure makes Khamrah Waha easy to place in unisex, fresh fragrance, men’s daily scent, women’s clean fragrance, and Arabic perfume sections. That gives retailers more merchandising flexibility.
5. It has strong visual storytelling potential.
The name “Waha” means oasis, which gives this fragrance a clear visual direction: cool water, desert light, sea salt, cucumber, citrus, silver-blue reflections, and warm vanilla woods. For Shopify blogs, TikTok, Instagram, Pinterest, and product displays, it has a fresher visual identity than many darker Arabic perfumes.
Final Takeaway
Lattafa Khamrah Waha is a fresh aromatic aquatic unisex fragrance with bergamot, juniper, yuzu, ginger, iris, cucumber, sage, sea salt, Akigalawood, tonka bean, vanilla, musk, and Ambrofix. It feels clean, citrusy, salty, modern, lightly creamy, musky, and woody.
For U.S. perfume retailers, beauty stores, men’s grooming shops, gift shops, boutiques, online sellers, and wholesale buyers, Khamrah Waha is valuable because it combines Khamrah brand recognition, new-release attention, fresh aquatic wearability, unisex appeal, and an easier entry point for customers who want a modern Arabic perfume without heavy oud or dense gourmand sweetness.
If your customers are searching for Lattafa perfume wholesale, Lattafa Khamrah wholesale, perfume wholesale USA, Arabic perfume wholesale, Dubai perfume wholesale, fresh clean fragrance, aquatic perfume, unisex perfume long lasting, vanilla perfume, long lasting perfume, perfume supplier USA, or buy perfume in bulk, Lattafa Khamrah Waha is a smart fragrance to keep on your radar.
